Bowling Green State University
	College of Business Administration
	Department of Marketing

Some links of interest to Services Marketing students or practitioners:
 

	"7 Ways to Defuse Angry Customers"
	"Why You Should Treat Co-workers Like Customers"
	"When the Customer is Flat-out Wrong"
	"Eight Keys to Creating a Customer Service Culture"
	"Don't Lose a Customer to Bad Service"

Articles on Mystery Shopping:

"Undercover, with a shopping list"

Mystery Shopping Links:*
 

	IntelliShop (based in Perrysburg, OH)
	Mystery Shopping Providers Organization
	Mystery Shopper, USA
	Secret ShopNet
	Quality Assessment Mystery Shoppers

 

Read This before signing up for Mystery Shopping

 *Note:  I am not advocating any of these web sites.  I provide this list to you as a service.  You should investigate carefully any business relationship you enter into.   Also, if you have a company you think I should add to this list, please let me know.  DG